My small, woman-owned public relations/marketing firm, Advice Unlimited, has been serving the Federal government marketplace for nearly 30 years to help companies with innovative technology get their solutions to the government. Every month, I’ll offer unlimited advice on how to work with this unique market. Please email me with questions or comments.

Advice Unlimited

Advice Unlimited

Monday, December 12, 2011

Improve Your Communications at ALI’s February Conference

Want to learn more about using social media in your government communications efforts? I’ll be speaking at the Advanced Learning Institute’s Social Media for Government Communications conference in DC and they’ve got a great line-up of excellent topics and speakers! The conference is scheduled for February 13-16 and will give you the latest practical advice on using new media and traditional communication tools to help you engage your citizens.

If you attend, you’ll have 19 innovative speakers, who will share their strategies and experiences in using social media as well as traditional communication channels. The conference will consist of over 25 hours of intense, interactive learning, with an abundance of networking opportunities. The knowledge you gain will help you ensure that you get the right information to the right people, efficiently and effectively. The conference also provides the opportunity to customize your learning by participating in unique and interactive workshop sessions that will enable you to practice and apply your skills in peer groups – you’ll receive strategies and tactics that you can immediately begin to implement in your own organization.

I’ll be leading one of these interactive workshops – my session will be held on Thursday, February 16 from 8:30 a.m. to 11:30 a.m. (continental breakfast will be provided at 8:00 a.m. for the morning workshop attendees). In my workshop, we’ll focus on how to strategically drive public outreach using traditional and new media, as well as innovative communication tools and techniques. With the current budget cuts, it’s essential that your organization is able to educate your constituents on what you do, how you serve, and how your work positively impacts the world. The session will help you to acquire the strategies you need to accomplish this goal.

Do you have any comments or suggestions on my workshop topic? Please let me know at; I’d love to hear from you!

If you’re serious about improving your communications by using new media and traditional channels to enhance transparency and drive meaningful results, this is a must-attend event. If you register by December 14th, you can get the early bird rate and save $400! To learn more about the conference and register, please visit I look forward to seeing you there!

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